Alex Carvalho
DIGITAL DESIGNER & ART DIRECTOR
ALL
ALL
WishItDoIt
WishItDoIt

WISHFUL

BROWSING

Website dedicated to LGBT travelling and experiences in premium destinations.

THE BRIEF

Create the brand's launch website, focused on explaining the concept and market positioning, targeted at the LGBT upper classes.

ABOUT THE BRAND

WishItDoIt is a brand dedicated to LGBT premium travelling and experiences, curating lodging destinations, events and itineraries.

SOLUTION

The first step was to create campaign visuals based on the brand key values and positioning; showcasing couples, single people or groups enjoying different experiences in amazing sites, the message was clear:

     'Wish for something special? Do it.'

The website look and feel is both sophisticated and clean, simple navigation and ui elements. The main purpose, besides the product presentation, is to invite the user to join the the 'pioneers list' and be the first to access the brand's exclusive offers.

SKILLS USED IN THIS PROJECT
Art Direction
Typography
Creative/Design Direction
Visual Design
UX/UI/IA