Alex Carvalho
DIGITAL DESIGNER & ART DIRECTOR
ALL
ALL
MPC
ACE App

RENDER

DANCE

A native Mac OS X app to quickly visualise 3D movement libraries.

THE BRIEF

Design a simple full screen interface for a Mac OS X custom app. The app allows agencies or production companies to quickly access MPC's unique movement libraries while choosing the 3D character as well as background/scenario.

ABOUT THE BRAND

One of the global leaders in VFX for over 25 years and counting, with industry-leading facilities in 10 cities across all continents, MPC is renowned for adding visual wonder and creative expertise to the advertising, film and entertainment industries

SOLUTION

The UI is inspired in almost universal user interface found in many production tools. All interface elements are simple and neutral, so users can focus on what's important: the visualisation of their project assets and movements.

The vivid highlight colour, present also in the product logo, helps user quickly understand where to click (buttons or links) or what is happening (progress bars).

Also, to optimise development and production resources, the interface elements were trimmed down of unnecessary ornaments or clutter.

3D wireframes inspired logo.

Simple render/player with export options.

Settings panel with all features

UI Kit to include vivid and intuitive messages.

SKILLS USED IN THIS PROJECT
Creative Lead
Iconography
Typography
Visual Design
UX/UI/IA